Digital Marketing Manager
- Job #: 23-1934
- School: Miami EST
- Location: Miami, Florida
- Job Type: Full-time
- Date Posted: 8/24/2023
- Location: Miami
Responsibilities
Endeavor Schools is seeking a highly motivated and experienced Digital Marketing Manager to join our team in Miami!
The ideal candidate will be a positive and collaborative team player, dedicated to driving brand awareness and lead generation through digital marketing channels. This includes executing inbound marketing tactics like email and social media, as well as managing paid advertising and events. If you are passionate about marketing and eager to work in a dynamic and supportive team environment, we encourage you to apply for this exciting opportunity.
Primary Responsibilities
About Endeavor Schools
Endeavor Schools is a family of unique, well-established private schools that serve as pillars to their respective communities. We encourage each of our schools to embrace their uniqueness and tradition, and we support their academic excellence by providing them with the necessary tools and resources they require.
Experience and EducationPreferred qualifications:
Endeavor Schools is seeking a highly motivated and experienced Digital Marketing Manager to join our team in Miami!
The ideal candidate will be a positive and collaborative team player, dedicated to driving brand awareness and lead generation through digital marketing channels. This includes executing inbound marketing tactics like email and social media, as well as managing paid advertising and events. If you are passionate about marketing and eager to work in a dynamic and supportive team environment, we encourage you to apply for this exciting opportunity.
Primary Responsibilities
- Develop and implement effective digital marketing campaigns on Meta, including creating and managing ads, targeting audiences and optimizing campaigns to ensure maximum return on investment.
- Create and manage e-mail templates, campaigns and event communications through our CRM system and Constant Contact.
- Oversee and maintain current social media strategy across all school accounts.
- Analyze and report on campaign performance, presenting insights and recommendations to increase campaign effectiveness.
- Stay up-to-date with the latest digital marketing trends and best practices, and help identify and explore new marketing channels and opportunities.
About Endeavor Schools
Endeavor Schools is a family of unique, well-established private schools that serve as pillars to their respective communities. We encourage each of our schools to embrace their uniqueness and tradition, and we support their academic excellence by providing them with the necessary tools and resources they require.
Experience and EducationPreferred qualifications:
- 5+ years of experience in marketing, communications or advertising, with at least 3 years in digital marketing, and a proven track record of developing and implementing successful campaigns.
- Degree in marketing, communications or journalism.
- Experience with Meta advertising, including creating and managing campaigns, targeting audiences and analyzing performance data.
- Strong analytical skills, with the ability to interpret and draw insights from data using tools such as Google Analytics.
- Proficient in Facebook, Instagram, LinkedIn and multi-social posting programs such as Hootsuite.
- Strong verbal communication and writing skills with a passion for storytelling.
- Strong organizational skills with attention to detail and ability to complete projects on time.
- Experience with WordPress, Adobe Creative Suite and Canva preferred.
